Summary
Senior front-end and full-stack engineering leader with 18 years building revenue-critical commerce and marketing platforms. I architect performant systems, drive fast release cycles, and align cross-functional teams toward measurable outcomes. Trusted partner to founders and executives who need both hands-on execution and strategic guidance.
WORK HISTORY
Amy Myers MD, LLC
Senior Web Developer
- Owned the digital commerce roadmap, maturing the organization from a single-developer operation to a 4-person engineering pod delivering weekly releases for a high-growth wellness brand.
- Architected the headless Next.js and GraphQL experience that unifies WordPress and Shopify backends and sustains 98–100 Lighthouse scores plus perfect accessibility.
- Led relentless optimization of customer journeys, combining analytics, UX research, and rapid prototyping to maintain top 1% conversion rates in the health and wellness eCommerce space.
- Established cross-discipline rituals with design, marketing, and product teams, ensuring every initiative shipped with clear hypotheses, instrumentation, and post-launch readouts.
- Mentored junior developers and eCommerce specialists, authoring documentation for legacy and modern stacks and fostering a culture of operational ownership.
- Evaluated and integrated SaaS platforms spanning analytics, fulfillment, subscriptions, and lifecycle marketing to streamline business operations.
- Built the GDPR compliance program for marketing: audited data flows, implemented consent and retention tooling, and trained stakeholders ahead of regulatory deadlines.
Freelance Web & Graphic Design/Development
Independent Contractor for Web Development
- Serve as fractional front-end lead for 15+ SMB clients, steering discovery through deployment and aligning architecture decisions with budget, brand, and growth targets.
- Build custom Shopify and WordPress solutions for high-intensity operators, optimizing funnels, subscriptions, and retention flows.
- Modernized legacy marketing and commerce sites with performance-first builds that cut load time up to 50% and unlocked organic traffic and conversion gains.
- Product-managed stakeholders with varied digital maturity, translating founder and operator needs into conversion-focused UX, content, and automation plans.
Zenergy Works / New Generation Media
Director of Web Production, Web Designer, SEO Tech
- Directed an 8-person production team delivering bespoke WordPress experiences for SMB and franchise clients, instituting sprint cadences, QA standards, and post-launch metrics.
- Designed reusable WordPress theme architecture with responsive, SEO-first modules that improved time-to-market and consistently lifted conversion rates.
- Ran large-scale SEO and content optimization programs that improved rankings and organic reach across regional portfolios.
- Orchestrated the migration of 200+ client sites to a consolidated hosting footprint, elevating performance, security, and maintainability.
PBHS
Web Developer
- Delivered standards-based HTML/CSS/JS builds that met the needs of medical and dental practices adopting digital marketing for the first time.
- Championed semantic, accessible layouts while migrating the codebase away from table-driven designs to CSS-driven systems.
- Drove early SEO best practices, ensuring every launch aligned to evolving search algorithms and compliance requirements.
Skills
Front-End & Platform Engineering
- JavaScript/TypeScript, HTML5, CSS3/SASS, PHP, Liquid, Ruby, Python
- React, Next.js, Tailwind, Node tooling, custom design systems, accessibility and performance engineering
- Shopify (liquid + headless), WordPress, GraphQL, REST, Klaviyo, NetSuite integrations
- UX strategy, data-informed experimentation, conversion optimization, and content architecture
Architecture, Ops & Tooling
- Git/GitHub, CLI workflows, CI/CD pipelines, Netlify, Apache, NGINX, DNS and Cloudflare management
- Security, privacy, and compliance readiness including GDPR and data-governance practices
- Creative tooling: Figma, Adobe CC, and systems thinking that bridges brand and engineering
AI & Machine Learning
- Python foundations, applied ML, advanced ML, neural networks, NLP, and computer vision
- scikit-learn, TensorFlow, Keras, Pandas, NumPy, Matplotlib; end-to-end data prep through model evaluation
- Practical use cases including predictive modeling, sentiment analysis, and image classification pipelines
Delivery & Team Leadership
- Roadmapping, sprint facilitation, Asana/ClickUp/Basecamp/Teamwork/Monday/Trello
- Mentorship, stakeholder communications, cross-functional rituals, and production support readiness
EDUCATION
POST GRADUATE PROGRAM IN ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING: BUSINESS APPLICATIONS
Date:
BA Degree: Digital Art, Emphasis: Web Design
Awards: Magna Cum Laude, Presidential Scholarship Award
AA Degree: Liberal Arts and Sciences
Awards: Highest Honors